On October 23, 2026, at Oracle AI World in Las Vegas, Oracle announced enhancements to Oracle Marketplace designed to help software and services partners grow their businesses. The updates include expanded use of Oracle Universal Credits, co-sell capabilities, and new purchasing options.
Enhanced Collaboration and Cloud Credits
Oracle announced enhancements to Oracle Marketplace on October 23, 2026, at Oracle AI World in Las Vegas. The updates aim to help software and services partners, particularly independent software vendors, grow their businesses with Oracle customers and simplify purchasing.
The updates include Marketplace Private Offers Co-Sell, which connects eligible independent software vendors with Oracle sellers on qualified customer opportunities. Additionally, Oracle increased the portion of a customer's eligible Universal Credits commitment that can be applied to qualifying Marketplace purchases.
New Purchasing Options and Global Expansion
Marketplace Private Offers allow eligible independent software vendors to negotiate pricing, terms, and contract durations directly with customers. Metered billing for eligible paid listings supports usage-based pricing, while Multi-Party Private Offers enable independent software vendors, authorized resellers, and US customers to collaborate on a single customized transaction.
Oracle is expanding Marketplace purchasing to India and Japan. Multi-Party Private Offers are offered in the United States, Spain, and Brazil, with availability in additional European Union countries planned by the end of 2026.
AI and Industry Solutions
The expanded marketplace provides broader access to AI and industry solutions, including OpenAI models, Meta Model API and Muse Code, and NVIDIA NIM on OCI Marketplace. Oracle is also expanding its industry-aligned strategy to Marketplace in areas including health, retail, and hospitality.
Fusion Applications AI Agents give Oracle Fusion Cloud Applications customers access to Oracle-validated, partner-built AI agent templates that extend existing business workflows. Partner companies such as Fortinet, Pipefy, and RackWare highlighted how these Marketplace Private Offers support customer purchases through tailored commercial terms.
Key facts and where they come from
- Oracle increased the portion of a customer's eligible Universal Credits commitment applicable to qualifying Marketplace purchases.
Oracle has increased the portion of a customer's eligible Universal Credits commitment that can be applied to qualifying Marketplace purchases.
- Marketplace Private Offers Co-Sell connects eligible independent software vendors with Oracle sellers on qualified customer opportunities.
Marketplace Private Offers Co-Sell connects eligible ISVs with Oracle sellers on qualified customer opportunities.
- Oracle is expanding Marketplace purchasing to India and Japan.
Oracle is expanding Marketplace purchasing to India and Japan, giving eligible partners more opportunities to reach customers.
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